Saturday, 15 December 2012

Case Studies (CD, digipack, magazine advert) #3

This is a CD cover of one of the more recent albums of this band. Straight away it is clear that the focus point is the rose in the centre. It was emphasized further by illuminating it to make it look as if it glows which is a very nice idea and helps with the feel that is created.
The rose has been edited via Photoshop to modify it so that it looks more symmetrical and angular which contributes further to the atmosphere. Due to it being related to one of the songs directly it generates additional interest in the album.
The text is positioned at the top of the page and it has been made small to draw the attention away from it and focus on the object.

This is the back of the CD which has all key information smartly laid out in the space available. There is a list of songs, videos and the behind the scenes footage of filming one of the videos.
Font is the same through out the page, however, the colours change as the page is split in two unequal parts where the bright side has a list of songs and the font is dark, at the top of this part there is also the logo of the band which appears on all their albums the only thing that differs is its position, and the other - dark side has bright almost white font which displays all the marketing information, copyrights and the barcode.
I believe that it is a very intelligent layout as every element appears to have its own designated space and is there for a reason, all the space has been used so there is minimal unused blank space which I think I will need to focus on when making my own version of the digipack.
 

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